FRANCHISING / OWN A MASHED
RUN YOUR OWN MASHED.
Bring Mashed to your neighborhood. Smashburgers, Nashville hot chicken, and a place people come back to. We’re looking for experienced restaurant operators ready to run their own location.
WHAT YOU GET / 01
YOUR STORE. OUR SUPPORT.
- Mashed recipes. Signature products.Our proprietary products and recipes, with step-by-step preparation specs for every item.
- Less to juggle.A focused menu and simplified operations, from food prep to day-to-day routines. We’ve done the groundwork so you can focus on running your store.
- Trained by the founders.Hands-on initial training taught by the founders, covering food prep, service and day-to-day operations.
- Support beyond opening day.Site-selection criteria, site approval and opening assistance, followed by ongoing advice by phone and email.
WHO WE’RE LOOKING FOR / 02
BRING THE EXPERIENCE. BE HANDS-ON.
- Restaurant experience REQUIREDThe owner or partner who runs the store must have restaurant experience. You can bring that experience yourself or partner with someone who does.
- A hands-on owner REQUIREDAt least one owner or partner works in the store day to day. Other owners can take a supporting role.
- Ready to invest REQUIREDTotal initial investment of $314,500–$683,000, including the $35,000 initial franchise fee. FDD Items 5–7 list every fee and cost.
- The right marketWe work with you to find a location in your neighborhood that fits your plans and meets our site-selection criteria.
HOW IT WORKS / 03
FROM HELLO TO GRAND OPENING.
Apply
A short application, right here.
Intro call
We talk through you and your market.
Review the FDD
At least 14 days with our Franchise Disclosure Document before signing or paying anything.
Visit & meet
Eat, meet the team, see the kitchen.
Build & open
Site approval, training and opening support.
QUESTIONS / 04
GOOD QUESTIONS.
What are the ongoing fees?
A 6% royalty and a 1% national advertising fund contribution, both on gross revenue and paid monthly, plus local marketing of 1.5% of gross revenue or $1,500 a month, whichever is greater. Item 6 of our FDD lists every other fee.
What support do I get?
60+ hours of initial training, our operations manual, site-selection criteria and site approval, opening assistance, and ongoing advice by phone and email after you open. Item 11 of our FDD describes all of it.
What does training cover?
The menu, food prep and cooking, opening and closing, customer service, safety and marketing. There’s no fee for initial training; you cover travel, and up to two of your team can attend with you.
Do you help me find a site?
Yes. We give you our site-selection criteria, then review and approve the location you choose.
Do I get an exclusive territory?
Yes. You get an exclusive territory, normally a 1-mile radius around your store, where we won’t open another Mashed.
How big is a typical store?
Typically about 1,000 to 2,000 square feet.
How long is the franchise agreement?
10 years, with the right to renew for additional 10-year terms under our then-current franchise agreement.
Can I open more than one store?
Yes. Qualified operators can develop three to five stores under an area development agreement: the $35,000 initial franchise fee for the first store plus $17,500 for each additional store (Items 5 and 7).
Where are you looking to grow?
We’re looking for partners in New Jersey, New York, Connecticut, Illinois and other open markets. Some states require us to register before we can offer franchises there; if you live or want to open in one of them, we’ll contact you once we’re registered.
APPLY / 05
TELL US ABOUT YOUR PLANS.
Tell us about yourself, your experience, your market and your finances. Our franchise team will review your application and contact you about next steps.
This is not an offer to sell a franchise. Offers are made only by Franchise Disclosure Document. The following states regulate franchise sales: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington, Wisconsin. If you live in one of these states, we will not offer you a franchise until we have complied with its registration and disclosure requirements.
This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.
Franchises are offered by Mashed Burgers Franchising LLC, 515 Washington Street, Hoboken, NJ 07030 · franchising@mashedburgers.com